What You’ll Learn
- Why risk management is more important than picking stocks
- The #1 rule: Emergency fund before investing
- Position sizing: Never bet the farm
- Diversification: Don’t put all eggs in one basket
- Asset allocation by age and goals
- When to use stop-losses (and when not to)
- How to sleep well at night as an investor
Why This Matters
You’re here because:- 😰 You’re afraid of losing all your money
- 🎯 You want to invest smartly, not recklessly
- 💤 You want to sleep well at night
- 📉 You’ve seen stories of people losing everything
- 🛡️ You want to protect yourself from disaster
The Fundamental Truth About Risk
Risk and Return Are Related
The risk-return tradeoff:- Higher potential returns = higher risk
- Lower risk = lower potential returns
- Can’t eliminate risk entirely (or returns disappear)
- Goal is to manage risk, not avoid it
The Two Types of Risk
Systematic Risk (Market Risk):- Can’t be eliminated
- Affects entire market
- Examples: Recession, pandemic, war, interest rates
- Managed by: Asset allocation (stocks vs bonds vs cash)
- CAN be eliminated
- Affects individual companies
- Examples: CEO quits, product fails, scandal
- Managed by: Diversification (own many companies, not one)
Rule #1: Emergency Fund Before Investing
Why This is Non-Negotiable
The scenario without emergency fund: You invest all your savings ($10,000) in stocks.- Month 2: Car needs $2,000 repair
- You have no emergency fund
- You’re forced to sell stocks to pay for repair
- Stock market happened to be down 10% that month
- You sell at 1,000 plus repair costs
- Forced selling at wrong time destroyed your wealth
The Emergency Fund Rule
Before investing a single dollar: 3-6 months of expenses in high-yield savings account Calculate your emergency fund:Where to Keep Emergency Fund
High-yield savings account:- Current rates: 4-5% APY
- FDIC insured (safe)
- Instantly accessible
- No risk of loss
- Marcus by Goldman Sachs
- Ally Bank
- American Express Personal Savings
- Capital One 360
- ❌ Stocks (too volatile)
- ❌ Bonds (not liquid enough)
- ❌ Crypto (too risky)
- ❌ Under your mattress (earns nothing)
Rule #2: Never Invest Money You Can’t Afford to Lose
The Time Horizon Rule
Only invest money you won’t need for 5+ years Why 5 years minimum?- Stock market can be down for 1-3 years
- Need time to recover from downturns
- Short-term volatility is normal
- Long-term, market always trends up
- 100% high-yield savings
- Example: Rent, car repair, wedding in 6 months
- 80% savings, 20% bonds
- Example: House down payment in 2 years
- 50% savings, 30% bonds, 20% stocks
- Example: Car purchase in 4 years
- 80-100% stocks
- Example: Retirement in 30 years
The Catastrophe Test
Ask yourself before investing: “If I lost 50% of this money tomorrow, would it destroy my life?” If YES:- ❌ Don’t invest it
- ✅ Keep it in high-yield savings
- ✅ Okay to invest
- ✅ You can handle the volatility
- $18,000 emergency fund → KEEP IN SAVINGS
- $2,000 extra → Okay to invest (losing it won’t destroy you)
Rule #3: Position Sizing (Don’t Bet the Farm)
The Rule of Maximum Position Size
Never put more than 5-10% of portfolio in single stock Why?- Any company can fail (even Apple, Amazon, Google)
- Bankruptcy = 100% loss
- Bad earnings = 30-50% drop overnight
- One position can’t destroy you if properly sized
Position Sizing Examples
Portfolio: $10,000 Bad position sizing:- $9,000 in Tesla (90% of portfolio)
- $1,000 in cash
- Tesla drops 50% → Portfolio drops to $5,500 (-45% total)
- Catastrophic loss from one position
- $1,000 in Apple (10%)
- $1,000 in Microsoft (10%)
- $1,000 in Amazon (10%)
- $7,000 in VOO index fund (70%)
- Even if Apple goes to $0 → Portfolio only down 10%
- Manageable risk
The Beginner’s Position Sizing Strategy
For your first year of investing: 70-80% in index funds:- VOO (S&P 500) or VTI (Total Market)
- Instant diversification across 500-4,000 companies
- Impossible to lose everything (would require all U.S. companies to fail)
- No more than 5% per stock
- So 4-6 different stocks max
- Only stocks you research and understand
- $7,000 in VOO (70%)
- $500 in Apple (5%)
- $500 in Microsoft (5%)
- $500 in Disney (5%)
- $500 in Nike (5%)
- $1,000 cash (10%)
Rule #4: Diversification (The Only Free Lunch)
Why Diversify?
“Don’t put all eggs in one basket” The math: Portfolio A: 100% Tesla- Tesla drops 50% → Portfolio drops 50%
- Catastrophic
- Tesla drops 50% → Portfolio drops 5%
- Manageable
- One stock drops 50% → Portfolio drops 0.1%
- Barely noticeable
Types of Diversification
1. Across Companies- Own 10-20+ different stocks
- Or use index funds (instant diversification across hundreds)
- Technology (Apple, Microsoft)
- Healthcare (Johnson & Johnson, Pfizer)
- Finance (JPMorgan, Visa)
- Consumer (Coca-Cola, Nike)
- Energy (Exxon, Chevron)
- Stocks (growth)
- Bonds (stability)
- Cash (safety)
- Real estate (optional)
- U.S. stocks (60-70%)
- International developed (20-30%) - Europe, Japan, Canada
- Emerging markets (10-20%) - China, India, Brazil
The Lazy Portfolio (Perfect Diversification)
Option 1: Single Fund- 100% in VT (Vanguard Total World Stock ETF)
- Owns 9,000+ stocks worldwide
- Instant global diversification
- Set it and forget it
- 60% VTI (Total U.S. Stock Market)
- 30% VXUS (Total International Stock Market)
- 10% BND (Total U.S. Bond Market)
- Globally diversified across stocks and bonds
- Example: Vanguard Target Retirement 2060
- Automatically diversified and rebalanced
- Becomes more conservative as you age
- True set-it-and-forget-it
Rule #5: Asset Allocation (Stocks vs Bonds vs Cash)
What Is Asset Allocation?
How you divide your money across different asset types:- Stocks (high risk, high return)
- Bonds (low risk, low return)
- Cash (no risk, minimal return)
- More important than which stocks to pick
- Determines 90% of your returns and risk
- Changes based on age and goals
Asset Allocation by Age
The rule of thumb: “110 minus your age = % in stocks” Age 25:- 110 - 25 = 85% stocks
- 15% bonds/cash
- Aggressive growth (long time horizon)
- 110 - 40 = 70% stocks
- 30% bonds/cash
- Moderate growth
- 110 - 60 = 50% stocks
- 50% bonds/cash
- Conservative (nearing retirement)
- 110 - 75 = 35% stocks
- 65% bonds/cash
- Capital preservation
Asset Allocation by Time Horizon
Goal in 5-10 years (house down payment):- 40% stocks
- 40% bonds
- 20% cash
- 70% stocks
- 25% bonds
- 5% cash
- 90-100% stocks
- 0-10% bonds
- 0% cash
Sample Portfolios
Aggressive (Age 20-35):Rule #6: Rebalancing (Maintain Your Allocation)
Why Rebalance?
The scenario: Start of year: $10,000 portfolio- 80% stocks ($8,000)
- 20% bonds ($2,000)
- Stocks: $9,600 (85% of portfolio)
- Bonds: $2,100 (15% of portfolio)
- Total: $11,700
- More risk than intended
- Drifted from plan
How to Rebalance
Annual rebalancing: Step 1: Check allocation- Stocks: 85% (target: 80%)
- Bonds: 15% (target: 20%)
- Sell $585 of stocks
- Buy $585 of bonds
- Back to 80/20
- Instead of selling, direct new money to underweight assets
- Adding $1,000 new money? Put it all in bonds until back to 80/20
Rebalancing Frequency
Once per year: Most common and efficient- Less trading = lower taxes and fees
- Annual is enough to stay on track
- More work
- Potentially more taxes
- Drift too far from plan
- Take on unintended risk
Rule #7: Stop-Losses (When and When NOT to Use)
What Are Stop-Losses?
Stop-loss = Automatic sell order if price drops to certain level Example:- Buy Tesla at $250
- Set stop-loss at $225 (10% below)
- If Tesla drops to $225, auto-sells
- Limits loss to 10%
When to Use Stop-Losses
✅ Good for: 1. Short-term trading- Day trading or swing trading
- Need automatic protection
- Can’t watch market constantly
- Risky individual stocks
- Small cap or penny stocks
- Positions you’re not confident holding long-term
- Bought at 150
- Set stop at 35 profit)
- Called a “trailing stop-loss”
When NOT to Use Stop-Losses
❌ Bad for: 1. Long-term investing- Buy-and-hold strategy
- Stop-loss defeats the purpose
- Market volatility will trigger it prematurely
- March 2020 COVID crash: Market dropped 35%
- Stop-losses triggered at $200
- Market recovered to $300 by end of year
- Stop-loss sold at worst price, missed recovery
- Long-term holds
- Expect volatility
- Don’t want to be stopped out
- Hold for dividends, not price
- Short-term price fluctuations don’t matter
- Stop-loss inappropriate
Alternatives to Stop-Losses for Long-Term Investors
Instead of stop-losses: 1. Proper position sizing- No more than 5-10% per position
- Can tolerate 50% drop without catastrophe
- Own many positions
- One position dropping doesn’t destroy portfolio
- Never forced to sell
- Can hold through downturns
- Commit to holding through volatility
- Don’t panic sell
- Trust the process
Rule #8: The Sequence of Safety
Build Your Financial Foundation
Follow this sequence (don’t skip steps): Step 1: Emergency Fund- 3-6 months expenses in savings
- Non-negotiable foundation
- Must complete before investing
- Credit cards (15-25% APY)
- Payday loans
- Any debt over 8% interest
- Why: Can’t beat 20% credit card interest by investing in 10% stock market
- 401(k) employer match is free money
- Contribute at least enough to get full match
- Example: If employer matches 5%, contribute 5%
- Now start regular investing
- Index funds for core
- Individual stocks for learning (small %)
- Max out 401(k): $23,000/year (2024)
- Max out IRA: $7,000/year (2024)
- Tax advantages + compound growth
- Taxable brokerage account
- Real estate (optional)
- Alternative investments (optional)
Common Risk Management Mistakes
Mistake #1: No Emergency Fund
The scenario:- Invest all $15,000 savings
- Car breaks down, need $3,000
- Forced to sell stocks (at a loss) to pay for repair
- Lost money + lost position
- Keep 6 months expenses in savings FIRST
- Then invest surplus
Mistake #2: Too Concentrated
The scenario:- $20,000 portfolio
- $18,000 in Tesla (90%)
- $2,000 in cash
- Tesla drops 50%
- Portfolio drops 45% due to one position
- No more than 5-10% per position
- Use index funds for core holdings
Mistake #3: Wrong Time Horizon
The scenario:- Need $10,000 for house down payment in 1 year
- Invest it all in stocks
- Market drops 20%
- Now have $8,000, can’t buy house
- Wrong investment for time horizon
- Money needed within 3 years → savings or bonds
- Money for 5+ years → stocks
Mistake #4: Panic Selling
The scenario:- Market drops 10% in one week
- Fear takes over
- Sell everything “to protect what’s left”
- Market recovers 15% over next month
- Sold at bottom, missed recovery
- Don’t check portfolio daily
- Trust your plan
- Market drops are normal and temporary
Mistake #5: No Plan
The scenario:- “I’ll just wing it and see what happens”
- No allocation strategy
- No position sizing rules
- No sell discipline
- Chaos and losses
- Write investment policy statement
- “I will invest $X/month in 80/20 stocks/bonds until retirement”
- Follow plan regardless of emotions
Creating Your Personal Risk Management Plan
Template: Your Investment Policy Statement
Answer these questions: 1. Time Horizon- I need this money in: ___ years
- Target date: ____
- I can tolerate losses of: __ % without panicking
- Maximum acceptable loss: $____
- ___ % stocks
- ___ % bonds
- ___ % cash
- Maximum per individual stock: __ %
- Maximum per sector: __ %
- Index funds: __ %
- Frequency: Annually / Quarterly / Other
- Trigger: When allocation drifts __ % from target
- If portfolio drops 20%: Hold / Buy more / Rebalance
- If I lose job: Stop investing / Use emergency fund
- If I need money urgently: Sell ___ first (cash, then bonds, then stocks)
Example: Beginner’s Risk Management Plan
Sarah, Age 28, Beginner Investor Time Horizon: 37 years until retirement (age 65) Risk Tolerance: Can tolerate 30-40% drops without panic selling Asset Allocation:- 85% stocks (long time horizon)
- 10% bonds
- 5% cash
- 70% in VOO (S&P 500 index fund)
- No more than 5% in any single stock
- Maximum 6 individual stocks (30% total)
- If market drops 20%: BUY MORE if I have extra cash
- Keep 6 months expenses ($18,000) in savings always
- Never sell stocks to pay for expenses (use emergency fund)
- Invest $500/month automatically
- 80% to VOO, 20% to bonds
- Never check portfolio except monthly review
Success Checklist
Foundation:- ✅ I have 3-6 months expenses in emergency fund
- ✅ I’m only investing money I won’t need for 5+ years
- ✅ I can afford to lose 30-50% without life impact
- ✅ I have high-interest debt (>8%) paid off
- ✅ No more than 5-10% of portfolio in single stock
- ✅ I’m diversified across at least 10 holdings (or use index funds)
- ✅ My asset allocation matches my age and goals
- ✅ I have a written investment plan
- ✅ I’ll rebalance annually
- ✅ I won’t panic sell during market drops
- ✅ I won’t check portfolio daily
- ✅ I won’t chase hot stocks with large positions
- ✅ I’ll stick to my plan for decades
- ✅ I’ll sleep well at night
What’s Next?
Continue Your Education
Next workflows: Ready to build your portfolio?- Your First $100 in ETFs →
- Build a Diversified Portfolio →
Ask Money Monty for Your Risk Plan
Open Ape AI and ask Money:- Recommend appropriate asset allocation
- Suggest position sizing rules
- Create diversification strategy
- Help you build investment policy statement
- Ensure you’re protected from catastrophic losses
The Bottom Line
Risk management is:- ✅ More important than picking stocks
- ✅ The difference between retiring wealthy and going broke
- ✅ How you sleep well at night
- ✅ Boring but essential
- Emergency fund before investing (3-6 months expenses)
- Never invest money you can’t afford to lose
- Position sizing: 5-10% max per stock
- Diversification: Own 10-20+ stocks or use index funds
- Asset allocation: Stocks/bonds/cash based on age and goals
- Rebalance annually
- Stop-losses only for short-term trades, not long-term holds
- Follow a written plan
Remember: You can survive being wrong about a stock pick if you have good risk management. You cannot survive bad risk management, even if you pick the right stock. The goal isn’t to maximize returns. The goal is to maximize risk-adjusted returns that let you sleep at night and stay invested for decades.
You’ve got this. 🚀 Next: The Power of Compound Interest: Why Time Matters →